There’s something to be said for just going for it.
There’s something to be said for just going for it.
So you’re ready to take the plunge and get started with your amazing independent podcast. But there’s just one problem. You don’t have the budget of a successful media company behind you.
We get it. When you’re just starting out it can be tempting to use a conference call platform like Zoom to record your independent podcast. It’s familiar, it’s immediately available, and it’s free.
For independent podcasters, maximizing your creative output with a limited budget is key.
For podcast listeners, a great guest can make or break a show. Choose the wrong guest for the inappropriate topic? You’ll likely lose listeners. But selecting the perfect company to explore your niche can elevate your show and help you attract new listeners.
Running an independent podcast isn’t easy. You have to be your own producer, editor, marketer, and webmaster. It’s a full-time job and then some. As a one (or two) person show, you’re building a brand from the ground up.
Are you thinking about starting a podcast for your brand? Now is the time.
Are you looking to expand your podcast’s reach?
Unlike other forms of entertainment media, the podcasting realm maintains a low barrier of entry. Anyone – with adequate equipment and an interesting-enough topic – can produce content and launch a show. There are podcast shows on every topic, from finance to psychology, business strategies to just about any “ology.”
Podcasting has been around for years. In fact, the first time the format appeared was way back in 2004. That makes it – as far as technology is concerned – ancient.
The world of podcasting has changed.
Strike that.
The world of online media has changed – and it is shifting (in a significant way) toward video.
People are watching more videos, more often than ever before. Video content is truly the king of entertainment on smartphones, tablets, laptops, and even their wall-mounted televisions.